3,19 C4 Partnership

Austin FC and C4 Announce Multi-Year Partnership

Austin-based brand becomes official Energy Drink of Austin FC; C4® Energy to debut limited edition Austin FC Mango Lime flavor & custom designed can to celebrate the Club’s inaugural season

Austin, Texas – Austin FC today announced that C4® Energy, the energy drink brand produced by Austin-based sports nutrition provider Nutrabolt, has become the Official Energy Drink of Austin FC ahead of the Club’s inaugural MLS season. The multi-year partnership with C4® Energy, America’s #1 pre-workout and fastest-growing performance energy drink brand, will kick-off with an official Austin FC gaming tournament hosted by Rival.

“We are pleased to partner with C4® Energy, an Austin-based company that embodies innovation and commitment to athletes,” commented Andy Loughnane, Austin FC President.”

“As a company headquartered in Austin, we are excited and proud to partner with Austin FC, our city’s first Major League Soccer team,” said Doss Cunningham, Chief Executive Officer of Nutrabolt. “C4® Energy is all about helping people level up their game and performance, and this is the perfect opportunity to share our brand with soccer fans, the Austin community and of course, cheer on our new hometown team.”

As part of the agreement, C4® Energy will release a new limited-edition Mango Lime flavor in a co-branded limited edition can featuring the team’s signature colors and crest. Austin FC fans will be able stay charged, while cheering on their favorite players at all home games with this new, great tasting iconic C4 flavor, exclusive to Austin FC and available at select Austin area H-E-B Stores, in addition to the best-selling flavors from the C4® Energy and C4® Smart Energy lines.

C4® Energy’s presence and drinks will extend throughout the new 20,500+ seat Q2 Stadium, including traditional point-of-sale counters, grab-and-go stations, VIP Club areas and luxury suites.

C4® Energy and Austin FC will partner to present and host an official Austin FC gaming tournament with prizes consisting of Austin FC and C4® Energy merchandise. Additional details regarding the gaming tournament are available at AustinFC.com.

C4® Energy, including the new Austin FC Mango Lime flavor, is made with no artificial colors or dyes, and contains zero calories, sugar, or carbs. In addition, C4® Energy contains a combination of clinically studied functional ingredients including CarnoSyn® Beta-Alanine, an amino acid to support muscular endurance; BetaPower® derived from Beets, a superfood, for natural hydration; Caffeine Anhydrous, for energy; and L-Citrulline for performance to help you crush all your fitness and wellness goals.

C4® Energy is available in all 50 states and online at C4Energy.com.The new Mango Lime Austin FC limited edition can will be available exclusively at the Q2 Stadium and available at select Austin area H-E-B stores. To join the social media conversation and receive tips from top trainers, visit C4® Energy on Instagram, Twitter, and Facebook at @C4Energy.

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